The Swatch concept watch by designer Allan George is basically aimed at the youth who like to wear trendy fashion, but maybe rough with it. Although latest scratch-proof glass materials are used in Omega, Rolex and ilk, but not all brands use this for their entire collection. And a watch with scratches on its glass looks so lame! Allan’s concept simple does away with the glass face and replaces it with a plastic-rubber finish. The colored hands peep out, behind a transparent rim, giving the watch a trendy and easy look!